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Customer Experience Testing – Reports
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CX Coverage (Variables to Assess)
Application CX, Usability & Channel Assessment
Accessibility
Usability & Design
Content
Functionality
Ease Of Access
Search Optimisation
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Consistent Result
Languague
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Equal Access
Design Consistency
Entity Description
Customer Focused
Sitemap
Search & Navigation
Updated Links
Forms & Printing
Payment Integration
Entity Info
File format
Contact Info
Inquiries & FAQ
Metadata
Updated Info
Policies
Social Integration
Customer Expectation
Error Free
Responsiveness
Customer Care
Metadata
Updated Info
Policies
Social Integration
Feature Experience Benchmarking Test
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Crowd Source Testing
Real User Environment
Need to get the experience truth’s from actual users across Ge-locations, Devices, Persona’s etc
Rapid Evaluation
Get users on-demand (Globally) to test / evaluate / replicate any production or anomaly scenarios, especially with API / third party dependencies
Feed Back Loop
Having a regular crowd-sourced test network will provide improvements with “discovery test” user-defined feedback shifting left to the development/product catalogue
Real app users enlisting for the testing program (Pan-India & Globally)
Demographic
Location / Personal
Phygital Testing : Real User Environment
On-car, off-car scenario, including dealerships
Interaction
Features , Key Journeys
What If's?
Improvement areas, prototype etc
Bench Marking
Standalone, competitive
Customer Device experience management
QualityKiosk Deliverables
Customer Device Experience
Testing
• Response time analysis on Real Devices
Response Break – client, Network, Server
Http request level breakup
Client Method level breakdown for optimization
• Response time analysis on different Network Speed
Component Level Breakup
Recommendation on page side for optimization
• Resource Utilization on Real Devices
CPU, Memory, Battery usage
• Crash Report
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